Lecture by Prof. Milena Ratajczak-Mrozek at the Kyiv National University of Technology and Design
Dr. Milena Ratajczak-Mrozek, Prof. UEP, held a lecture for students at the invitation of the Kyiv National University of Technology and Design. The lecture, entitled „The Role of Relationships with Consumers in Sustainable Entrepreneurship – the Case of Plant-Based Restaurants” presented the benefits and risks of relationships with consumers for sustainable entrepreneurs running plant-based restaurants.