Relationship Management Seminar (SeZaRe), co-organised by the Department of Business Relationships and International Marketing

On 15 October 2024r. Relationship Management Seminar (SeZaRe) was held, which was co-organised by the Department of Business Relationships and International Marketing. Professor Debbie Harrison, BI Norwegian Business School, Chair of the Board of the Industrial Marketing and Purchasing (IMP) Group presented a lecture on the main concepts and assumptions of the IMP network approach. The meeting included a presentation, time for exchanging opinions and discussion. The seminar was attended by more than 30 participants.