Department of International Marketing
Research interests of the Department of International Marketing include relationship management between companies and other external and internal actors, contemporary problems of international marketing (including both B2B and B2C markets) and issues related to innovation, the process of internationalization and sustainable development of a company.
About the Department
The Department’s researchers carry out scientific projects in cooperation with numerous foreign institutions from Europe, the United States, and China, as well as they teach abroad, e.g. in Japan and the Netherlands. They have been also involved in consulting projects, e.g. for the Ministry of Development, Volkswagen Group Poland, and Regio Group.
The Department’s employees have for years been strongly involved in the development of the IMP Group (also as Board representatives), the scientific organization that brings together researchers focusing on the study of business relationships and networks.
The research results carried out by the Department’s employees are regularly published in renowned international journals, e.g. Industrial Marketing Management, Journal of International Management, Journal of Business Research, Creativity and Innovation Management, Marketing Theory, and by publishers such as Palgrave Macmillan, and Routledge.
The Department’s employees are successful in the area of teaching, which is reflected in the very high evaluations of their courses awarded by students of our University.
Staff members
Consultations in the current semester
Dr hab. Milena Ratajczak-Mrozek, prof. UEP
Collegium Altum, room no 517
Dr hab. Bartosz Deszczyński, prof. UEP
Collegium Altum, room no 516
Dr Aleksandra Hauke-Lopes
Collegium Altum, room no 515a
Dr Łukasz Małys
Collegium Altum, room no 518
Dr Marcin Soniewicki
Collegium Altum, room no 520
Dr Adam Dymitrowski
Collegium Altum, room no 518
Dr Marcin Wieczerzycki
Collegium Altum, room no 519
Contact
Addres:
Poznań University of Economics and Business
al. Niepodległości 10