The Role of Innovations Created in the Internationalization Process for Company Performance
Wydawnictwo Naukowe PWN, Warszawa 2014 (download)
It is commonly believed that innovations are crucial in company's activity. In terms of the dynamically progressing process of globalization it seems that the relationship between innovations and company performance should be examined in the context of entities participating in international expansion.
The book describes how companies involved in the process of internationalization create innovations and how innovations are influencing their market performance. The presented conclusions may be the subject of interest to the representatives of business practice and be used by researchers representing many fields of science. In addition, it is one of the few domestic and foreign studies concerning the innovations created in the process of internationalization.